New rims check em out!

[Johan]

Don't You just love that sticker on the spoke:

"Wishing to respond to peoples ??????????
with excellence in taste and performance"

Ok talk in a commersial or a broschure, but hey! On the actual wheel?
Whats up with that?
Did they feel it was really that necessary to sell the message so hard in order to convince customers that this was the right wheel to chooce? Or was it in case a customer would forget the reason why they got them in the first place and decides to wake up at night, go down in the garage and refresh their memory?
"It serves as a helpful reminder ..."
This must be what happens when the PR division has to much to say in the final design of a product.

Really funny! One for the book.
I'd sure like to know what that worn off word was.